Archive for June 5th, 2008

Network Marketing and Pyramid Schemes – An Explanation

Thursday, June 5th, 2008

In the UK Kleeneze was one of the founder members of the DSA that regulates all direct sales organisations.

Pyramid Selling

1. Principal income comes from from recruiting. Income from retailing is incidental or spurious.

2. Distributor is locked into a position in the Pyramid. Usually they can’t pass their sponsor.

3. People at the top make the real money until the Pyramid collapses. A “Ground floor” opportunity really means a “downhill” opportunity… everyone who joins has less opportunity than the person who recruited them.

4. Income from products is based on discounting on a sliding scale. In reality, this means that prices get higher and higher until impossible to sell.

5. Products are not important. They may or may not work well. In reality, this acts as ‘bait’ for the recruiting ‘hook’. Usually there are no guarantees, products are non-returnable, no investment refunds. In fact there may not even be a real product.

6. There is real financial risk here, especially for those at lower levels, as non- returnable products become harder to sell to your downline or at the retail level to customers.

7. Main appeal is for selfishness, greed, envy and laziness.

Multi-Level Marketing (Kleeneze UK)

1. All income is earned from the retailing of products. No income is made from recruiting.

2. Distributors are not locked into organisational structure. They can pass their sponsor and upline distributors based on personal achievement.

3. Anyone can earn top money based on personal achievement, not their position in the organisation. The business opportunity improves with time and exposure. Based on sharing an opportunity for genuine financial independence through co-operation and teamwork.

4. All income is derived from product sale commissions and bonuses according to personal effort. In the best MLM plans, all distributors buy products at the same price. Performance bonuses reward higher achievement.

5. Products are all important because repeat sales are the key to success. Products are guaranteed to perform and satisfy or money is refunded. The distributor’s stock can be returned for a refund in most companies.

6. No financial risk. No money is paid for recruiting and the products are returnable for a full refund.

7. Appeal is to nobler attributes sharing, helping are among the better aspects of MLM companies. Top achievers typically help others and rewards follow naturally.

More information can be found at http://www.kleenezehome.com/ or you can call Ian Durrell direct on the details below.
Contact Information:
Company Name: Kleenezehome.com
Company Contact: Ian Durrell
Company Phone: 00 44 207 221 6385
Email: idurrell@kleenezehome.com
Company Site: http://www.kleenezehome.com/

Are You Losing Business?

Thursday, June 5th, 2008

As a small business owner, you are grateful for all of your clients or customers. But did you know that small business lose over 62% of sales because they don’t follow up? You are caught up in the business of running your business you don’t take the time to follow up with your clients.

After moving to a new city recently I’ve been, of course, searching out a new hair salon. The first place I tried was what seemed to be a very upscale salon that offered everything from hair cuts to nails to a massage. At this place I received on of my least favorite hair cuts. I tried two other places that gave a pretty good cut. The big surprise is that I’ve not received so much as a post card from any of the stylists requesting my return for my next cut.

How much business are these places missing out on? Tons if they don’t follow up with their clients. I had the same experience with a masseuse I found here also. Wow, imagine what would happen if they mailed out a monthly postcard; a quarterly newsletter; a monthly e-zine?

Whether you have a brick and mortar or an on-line business, you don’t want to miss out on all that business because you are not following up with your customers. It’s never too late to start.

1. Buy a reliable customer database system and track more than just your clients name and phone number. You should track their birthday, anniversary, and other important dates about their business, interests, etc.

2. Establish a routine to take at least an hour a week to update and maintain your database. Review it each week to prepare for any upcoming events for your client.

3. Implement a system to send an email, a personal, note, and thank you notes.

4. Develop a monthly newsletter if you currently don’t have one. It can be delivered via email.

5. If you come across an article, product, or service that will benefit a client, pass it along with no strings attached.

6. Remember your clients with holiday gifts between November and January.

If you don’t have the time or expertise to develop a follow up system, hire a pro to do it for you.

Kathy McHenry, Your Virtual Advantage, LLC
Virtual Assistant, Transaction Manager and founder of Your Virtual Advantage, LLC. Kathy is a brilliant resource center for entrepreneurs. Increase your success, reduce stress, and have time to focus on your billable hours. Visit her web site today at http://www.YourVirtualAdvantage.com and sign up for her FREE newsletter Distant Assistant.

Staying safe on the net

Thursday, June 5th, 2008

11 Names you must know

When a problem is properly identified, half of the battle is already won. You may not necessarily win the war, but you have a clear view of your path. Staying safe on the net is the same way. When you know what you are dealing with, you have a better strategy on how to deal with it. It is a little like “the devil you know”. So, here are 11 things or names you must know to shore up your safety on the net.

1. Malware: A common name for computer worms, malware is short for malicious software. Malware is software script or code written to inflict damage to a computer (hope not yours), a server, or a network of computers or servers. One of the difficult things about malware is that they have the ability to hide deep inside files and can reinstall even after you remove them. Malware has the ability to distabilize your system.

2. Adware: Adware scripts are designed to place advertisements on your computer screen for program owners. These ads can come as pop-ups, pop-unders, and sometimes are embeded in programs. Such pop-ups can show up even when you are not surfing. Adware pop-ups are targetted to the content of the website that you are surfing when online.

3. Spyware: These are another group of malware. As the name implies, these software scripts are written to spy on you. They work behind the scene to gather information about your internet behavior and even your computer usage. Some of the information relayed to the program owners include search terms that you type into the search box, credit card information, your name, login names and passwords etc. Spyware owners can and do use these information for marketing and may sell your information to other entities.

4. Trojan Horses: A trojan horse is designed to infiltrate your computer without raising an alarm. They often disguise themselves by pretending to be what they are not. They can present themselves as a useful program, may be an important update.

Trojans are written speicifically to cause damage by destroying or changing the data on your hard drive. They can erase an entire hard drive, mine data such as credit card information, personal passwords and logins.

5. Browser hijackers: Hijackers are scripts designed to arrest your browser and browser components. They are known to redirect to pages of their own choosing. More often than not, the pages they redirect to, leave much to be desired.

6. Dialers: Dialers are another type of malware. As the name implies, these scripts dial telephone number through your modem. A malware dialer installs secretly to your computer to dial 900 numbers, attracting charges and large telephone bills for you and fat bank deposits for program owners.

7. Toolbars: Normally, legitimate toolbars such as Yahoo toolbar or Google toolbar provide additional functionality to the browsing experience. Malware toolbars on the contrary, mimick the behavior and funtionality of legitimate toolbars while serving up owner ads and mining data from your computer.

8. Cookies: A cookie is a bit of text file placed in your compute memory that tags you to a particular website. Cookies store information that visited website deem important to them. Cookies are used legitimately by online merchants to facilitate and enhance visitor’s online transactions. For example, an incomplete transaction can be cookied for future reference.

9. Viruses: Viruses are computer scripts or program codes written to spread from one file to another or from computer to computer. They are not always written with the intent to cause damage. But intent or not, that is not important. The truth is that viruses cause damage, even though the damage may not be intended.

10. Worms: Worms are viruses designed to propergate by making copies of themselves on a computer or across a computer network.

11. Commonsenseware: Having talked all about the bad stuff, I believe now is the time to talk about the good stuff. You can call it whatever you want to call it but I call it commonsenseware. This is probably the most important of all the names that we talked about. Why? Because it is your best defense against all the wares and worms- the bad stuff. While deploying software tools such as antivirus, firewalls, and scan and remove applications are a great and indespensible defense against all the bad stuff, a little “commonsenseware” will take you a long way in your battle against malware. Remember, malware has serious privacy implications and should not be taken lightly.

This article is brought to you by www.allspywarefree.com

Austin Akalanze is an Educator, a Freelance writer and webmaster at www.allspywarefree.com
He has been published on several article directories across the net.