Buzz Gnosis

It’s Forever been difficult to get your hands on a ticket for a sports event of music gig. For example, the whole U2 have just sold 2,500,000 tickets for their 2009 tour of the States. So how on earth can someone who’s in full time employment get their mitts on a ticket if they’re selling out so quickly?

They have to buy one second-hand.

In the grim days before the internet, you had to get your second-hand ticket through a dodgy tout at the event itself. This meant paying over the odds, or even perhaps given fake tickets which would likely be identified as such as you entered the event – meaning you not only miss the game or concert, you’ve lost a lot of cash in the process.

Nevertheless, things have gotten much better for sports and music fans. Thanks to the internet, the secondary ticket niche has cleaned up its act in the last decade. Now there is so much competition to resell tickets online, the marketplace has actually become self-regulating. You’re offering the ticket for HOW much?! I’ll look elsewhere! And so many ticket agents offer very cheap insurance if the event / gig is called off. And with strong competition online, secondary tickets have dropped in price to the point that sometimes you’re not paying much more than the actual initial price of the ticket.

These days you can purchase tickets for all kinds of concerts and sporting events. From basketball games to soccer to cricket, to getting your hands on front row seats for a world famous band; resale tickets offer a second chance to attend the event you want to see. So how to get hold of tickets online? Simply use a search engine and key in your keyphrase like X Factor tickets, and you will see a huge array of secondary ticket agents who have the ticket you’re looking for.

Not everyone is content with the idea of secondary tickets though. For example, Trent Reznor of Nine Inch Nails calls secondary ticket agents “parasites”, and he’d like to see an end to the resale of event tickets. However, he’s missing the point of resold tickets : people simply do not have the time to queue up for tickets. They’re more likely working when the tickets are on sale, and physically cannot be in the right place at the right time to get hold of the ticket they want in that precious 60 or so minutes it takes for an entire tour to sell out.

While there is strong competition between secondary ticket agents, we believe this is a much needed service for true fans who were unable to buy the tickets the first time around.